The record

Seed-stage teams to apps three billion people use.

Where I've worked, what I was brought in to do, and the results I can stand behind. The thinking is in the writing.

18 yearsacross payments, banking, platforms, federal work and seed-stage teams
6 industriesfintech, enterprise SaaS, banking, management consulting, media and marketing agencies
~120people in the largest organization I've led

Enterprise SaaS · Retail intelligence

Wiser Solutions

Senior Director, Product
2023 – 2024

Recruited to turn a portfolio assembled from acquisitions into one platform, and to set the enterprise product strategy, AI included.

20%lower enterprise operating cost within a year
40%faster delivery
10+products on one shared platform

FinTech · Consumer platforms

Meta

Pillar Product Lead, Business, Meta FinTech
2021 – 2023

Brought in as Meta pulled its financial capabilities into Meta FinTech. Unified payments, billing, checkout and identity across Facebook, Instagram, WhatsApp and Horizon, and took WhatsApp Payments and Checkout, creator payouts and trust-based billing from zero to launch.

10 figuresprofitability impact from billing changes
4apps on one payments and identity platform

Management consulting · Healthcare, innovation and defense

Guidehouse

Director, Digital & Emerging Technology
2020 – 2021

Partner track. Evolved the innovation lab into an incubator and a rapid-response capability used by the CDC to create contact-tracing app guidelines used by Apple, Samsung, Salesforce and many others during COVID.

70%faster zero-to-one launches
27%lower sales expense
$100M+Army and DoD programs supported
~40consultants hired and led

Banking · Credit union

PenFed Credit Union

VP, Digital & Innovation
2014 – 2020

Led digital, marketing, design, analytics and supporting engineering, about 120 people, through a corporate rebrand and thirteen mergers. Also served as interim CMO for about a year; brand awareness rose 700% within the first six months, measured by an outside firm.

60%+application completion
12%product acquisition, year over year
$24Bassets, up from $17B over the tenure
13mergers integrated

Enterprise SaaS

Personify

Manager, User Experience · Head of UX Practice
2012 – 2014

Led the UX, design and engineering practice at a $25M enterprise software company: redesigned the core platform and introduced a design system.

300%practice revenue growth in 24 months
200%customer growth after the platform redesign
30%lower development cost and time from the design system
96.4%product satisfaction

MarCom agency

Merritt Group

Senior Manager, Creative Services
2011 – 2012

Led the PR and marketing agency's expansion into digital strategy and development across web, mobile, social and video, directing a creative team of developers, designers, project managers and video professionals.

50%department revenue growth in the first year
8internal awards for work above and beyond expectations
  • Led the agency's first mobile project
  • Led its first $100K+ web project

Media

Gannett (USA TODAY)

Innovation Lead
2008 – 2011

One of five on Gannett's Design Innovation Group, which reported to the CEO: built a reusable enterprise innovation process with IDEO, ran internal consulting for newsrooms and TV stations, and launched new products as startups.

  • Realigned USA TODAY's Your Life products, from product strategy to platform UX
  • Created, launched and ran The Bold Italic (thebolditalic.com)
  • Led the creation and launch of Smorgie (smorgie.com): product design, UX and marketing
  • Co-authored a 120-page innovation manual combining Agile, human-centered design, UI/UX and disruptive innovation

Education

Cornell MBA

Training

Innovation programs built with IDEO; learned from Clayton Christensen

Board

USF Graduate School of Business

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